Across industries, IP professionals face a recurring challenge — being perceived primarily as a cost center or administrative function. Yet, in today’s innovation-driven economy, intellectual property has the potential to be one of a company’s strongest strategic assets. In this webinar, experts from the Center for Intellectual Property (CIP) and LexisNexis® Intellectual Property Solutions explore how IP teams can reshape this narrative and raise awareness of their impact both internally and externally.
Joining the discussion are Dr. Bowman Heiden, Co-Director of CIP at the University of Gothenburg, and Ruud Peters, Co-Director of CIP at the University of Gothenburg and former Chief Intellectual Property Officer at Philips and long-time advocate for integrating IP strategy into corporate decision-making. Together, they share real-world examples of how effective communication, cross-functional collaboration, and the use of patent analytics can elevate the IP function to a position of influence and leadership.
Join us to discover how you can turn your IP department into a strategic catalyst that drives innovation, growth, and organizational alignment.
Co-Director of CIP, University of Gothenburg
Co-Director of CIP, University of Gothenburg & Former Chief Intellectual Property Officer, Philips
Head of IP, LexisNexis Intellectual Property Solutions
